Business Strategist

Definition

Business Strategist

the role that is played when a person develops the business strategy for a customer organization’s business enterprise

Classification

As illustrated in the preceding figure, Business Strategist is part of the following inheritance hierarchy:

• Type: Concrete
• Superclass: Strategist
• Subclasses:
  • None

Responsibilities

The typical role-specific responsibilities of a Business Strategist are to:

• Engineer the requirements for a business.
• Analyze the business enterprise of the customer organization including its current:
  • Mission.
  • Business model including business objects, business processes, and organizational structure.
  • Products and services.
  • Market and competitors.
  • Users (of its products, services, and applications)
• Develop a new business vision.
• Develop business cases for potential applications.
• Recommend and envision new applications.
• Document and implement the customer’s business strategy.

Business Strategist typically inherits the general role responsibilities from the Role method component.

Expertise

To fulfill these responsibilities, business strategists typically should have the following expertise, training, and experience:

• Deep knowledge of business and strategic marketing.
• Strategic and analytical thinking.
• Excellent communication and presentation skills.
• Solid experience in several of the following:
  • Business
  • Marketing
  • Business process reengineering (BPR)
• A bachelor’s degree or better in one of the above areas.

Tasks

Business strategists typically perform the following role-specific tasks in an iterative, incremental, parallel, and time-boxed manner:

• BusinessRequirements Engineering Tasks:
  • Customer Analysis
  • Stakeholder Profiling
  • Market Analysis
  • Competitor Analysis
  • User Analysis
  • Business Visioning
• BusinessArchitecting Tasks:
  • Business Object Modeling (Current and Reengineered Business)
  • Business Process Modeling (Current and Reengineered Business)
  • Application Identification
  • Business Case Development
  • Application Selection
  • Application Prioritization
  • Business Transition Planning
  • Architecture Documentation
• Quality Engineering Tasks:
  • Quality Control - Digital Branding Evaluation
  • Quality Control - Business Strategy Evaluation
  • Quality Control - Technology Strategy Evaluation

Business strategists typically inherit common role tasks from the role process component.

Teams

Business strategists typically perform these tasks as members of the following teams:

• Business Strategy Team
• Strategy Inspection Team

Work Products

As a member of these teams, business strategists typically produce all or part of the following work products:

• Business Requirements Engineering:
  • Actor Cards (Informal)
  • Use Case Cards (Informal)
  • Customer Stakeholder Profiles (Informal)
  • Customer Analysis
  • Competitor Profiles (Informal)
  • Market Analysis
  • User Profiles (Informal)
  • User-Task Matrices (Informal)
  • User Analysis
  • Business Vision Statement
  • Glossary
• Business Architecting:
  • CRC Cards
  • Business Object Model
  • Business Process Model
  • Business Organization Chart
  • Application Business Case
  • Application Strategy
  • Relationship Strategy
  • Business Architecture Document
  • Business Transition Plan
  • Business Communication Plan
• Quality Work Products:
  • Inspection Report
  • Inspection Summary Report

Guidelines

The following guidelines have proven useful with regard to business strategists:

• Business strategists can be used on both business engineering endeavors as well as on application development endeavors (where they provide a solid foundation on which to engineer the application’s requirements).
• This role typically inherits the common role guidelines from the roles process component.