Content Author
- Content Author
- the content creator role that is played when a
person (who is a subject matter expert) writes new textual potential
content for one or more
systems or
applications
As illustrated in the preceding figure, Content Author is part of the following inheritance hierarchy:
The typical role-specific responsibilities of a Content Author are to:
- Create raw textual content.
- Obtain raw textual content (e.g., from marketing or product development).
- Provide textual content to content entry clerks.
Content Author typically inherits the
general role responsibilities from the
Role method component.
To fulfill these responsibilities, a Content Author typically should have the following
personal characteristics,
expertise,
training, and
experience:
A Content Author should typically have the following personal characteristics:
A Content Author typically should have the following expertise:
- An indepth knowledge of content requirements and
sources.
- An indepth knowledge of the customer’s products and
services.
- Excellent written and verbal skills.
- A bachelor’s degree in marketing, sales, public
relations, graphic arts, or the equivalent.
Content authors typically perform the following
role-specific tasks in an iterative,
incremental, parallel, and time-boxed manner:
Content authors typically inherit
common role tasks from the
role process component.
Content authors typically perform these tasks as members of
the following teams:
As members of these teams, content authors typically produce
all or part of the following work products:
- Content need not be created from scratch. It may also
come from a content producing system (e.g., a news service or
sensor) or a legacy content source (e.g., product catelog
database).
- A content author is often someone from marketing or
product development.
- This role is unnecessary if content management is not a
requirement (e.g., there is no human interface or the human
interface does not contain human produced content).
- This role typically inherits the
common team guidelines from the
roles process component.
